Management Board

The distribution channel Dynamics change: online is as a medium in the information research and significant reservations. Dynamics and daily topicality of reservation systems represent another challenge for tour operators. The market segmentation showed that the vacation travel market about functional and emotional needs of customers stretches on. The Thomas Cook AG to define the target group segments for both brands also on the emotions – and to prioritize allowed the detailed description of the Verbrauchercluster, as well as the identification of the fire feel. Sokelands conclusion: the market segmentation approach it is gelung-en, to sharpen the brand positioning for Thomas Cook and Neckermann Reisen and the differentiation between two marks to opti Mize, in particular in terms of product and brand value positioning. In addition specified core target group, market potential and recommendations for the marketing process derived for both brands.

Essential in the future to expand market share. Growth impulses through market mapping Dr. Hildegard basement core, Member of the Management Board, engrossed in their point of view the issue of market segmentation. Emerged as a result of the economic crisis a great uncertainty among consumers and also a changed, more demanding expectations towards enterprises, as in the area of corporate social responsibility (CSR), to feel. If the change of people and these people make decisions in terms of consumption and brand, it means, that also markets change. And change means the prospect of growth. “So it is time to take advantage of the new opportunities and fresh looking” people, to look at brands and markets, stressed to identify these growth opportunities, cellar core. These potentials arise in the brand portfolio management, brand positioning and innovation areas. But markets tick different and uniform segmentation approaches access therefore too short. It is therefore crucial brand-specific look at the markets and to segment the market according to the important decision criteria.


Management In The Blind

A small walk through the tribulations of the too human spirit. Who makes mistakes who works. As far as this is normal. But numerous people tend not to want to see their own faults and to perceive their environment as a flawed instead. A small walk through the tribulations of the too human spirit. A little anecdote: The marketing guru Zig Ziglar reported once a coaching client, that took everything, really everything on their job except for the fact that she was paid for it bad. After he had taught her a few helpful other perspectives about their work, she pulled away in good spirits. A few months later Ziglar met them again.

On the question of how it because walking in the company, said she enjoys: Good. You can not imagine how much my colleagues and my boss have changed.” Yes, there is, this Ichlinge. All around them is rather poor, sullen, dismissive, or even incompetent. And since this is so, it is difficult even so one, to move forward. All idiots!” That one with this Attitude really repellent and sullen treated is the own worldview confirmed. See, I told you!” Who I would like to mention Ahnungsentbehrer are a special form of this species. You could’ve called it also Inkompetenzlinge.

But Ahnungsentbehrer are more than that. They don’t even have a clue that they are incompetent. Psychologically, this phenomenon as a cognitive bias can be described and was known as the Dunning – Kruger effect in the literature. Some incompetent people are thus so incompetent that they notice anything even by their incompetence. “The Star” said recently, we would have it the Dunning-Kruger Erffekt owe that Germany seeks the superstar “now go in the eighth round. Even if the scientific character of this effect is controversial, so the thesis is yet attractive enough to even closer to be illuminated.


April Group

2nd working meeting “Requirements engineering” on 13th and 14th April Leipzig, March 22, 2011: The collection and analysis of requirements is an important task in the software project. Unless at this early stage, at least the most important requirements reasonably complete, valid and consistent to the formulate, greater difficulty in the further course of the project are inevitable. Despite the enormous importance of this phase of a software project, unfortunately not always enough attention is paid to her. In addition, the operating people often have difficulty in collection and analysis of requirements, as well as with the link of this information with the later activities in the software process. The software forums Leipzig meetings from 13 to April 14, 2011 the 2. work the user group requirements engineering”in Leipzig, the emphasis is:”Tool support and metrics”.

In addition to external contributions participants are mutually exclusive on the second day of the event their tools for present the requirements elicitation and discuss their advantages and disadvantages. The external contributions of this meeting: Martin Heidenreich (dotSource GmbH): “Quality assurance in the requirements engineering metrics based on” Matthias Strossner (SOPHIST GmbH): place deer against mutant: it must be always a specialized RM tool? Matthias Strossner (SOPHIST GmbH): Request to request: which requirement is the better? This user group is a permanent, regular event. Within the user group, the participants regularly exchange experiences, learn from each other, discuss individual issues and identify best practices. The specific contents of the bi-annual meeting be set in consultation with the participants. The inlet and outlet of participants to and from the user group is possible at any time. The conditions: Companies that want to participate for the first time in this user group can take our trial offer claim. The registration fee for the meeting in this case, is 790,-plus VAT (participation and food during the event for a person). The sending of topic dossiers and the access to the online section of the user group are not included.


Shock Absorbers Research Action

Manufacturer KYB and car parts dealers Matthies in Northern Germany start now a very special market research action for shock absorbers. Manufacturer KYB and car parts dealers Matthies in Northern Germany start now a very special market research action for shock absorbers. This shock absorber test exclusive 300 workshops can participate, is this customer in addition as chassis-expert profile, generate new sales and achieve more gains. This shock absorber test exclusive 300 workshops can participate, is this customer in addition as chassis-expert profile, generate new sales and achieve more gains. Each workshop must thereby perform 50 shock absorbers-checks for cars and each fill out a test protocol. The period until August is for this ideal, however, many motorists check their cars prior to the holiday drive in the workshop.

In the inspection, it is controlled, whether oil-leakage or the piston rod is rusted. Stop buffers or fork dust bellows are defective? Exhibit rubber bearings or fasteners to wear? Check with a tester, the readings for each wheel are determined and a good result as a + and a bad as rated. On the test drive, the mechanic checked whether the car slows down incorrectly. Is to notice a wobble in the steering wheel? Immerse the vehicle during cornering? Followed by the statement: your shock absorbers are defective and must be replaced or but it means: everything okay. More than 10 million cars are on the way according to KYB with defective shock absorbers in Germany. But only four per cent of car drivers make per year change their shock. 40 percent of all cars are never controlled shock absorbers.

A serious threat to security. Because good shock absorbers ensure that the braking distance is short and safe driving the car through corners. Early September KYB shock absorber manufacturer then makes the evaluation of all test reports, to a meaningful judgment based on this clenched To be able to meet information.


SAP Cockpit

Delivery of the goods receipts in the Biberach plant are now electronically collects and manages efficiency boost in the overall process for purchase-to-pay Biberach / Neu-Isenburg, October 23, 2009. The pharmaceutical Boehringer Ingelheim has introduced the delivery note cockpit by ReadSoft to the location of Biberach. With the software the company reduces the processing and research of delivery notes. Abolished the archive folders before the documents were filed in which were therefore in the meantime. The Clipboard is now solely in an electronic archive system used in the company, for example, even for the archiving of invoices.

To reduce communication overhead when packing slip requesting overall, the most essential objective was for the project team. After a calibration scan all delivery staff in receipt with the goods and forward them for questions via workflow tool to the contact person. As index information, the order number from the document is read out automatically. More information for later Research in the system on the screen are completed and the goods receipt in SAP booked software system. Several tens of thousands of non-GMP and Biberach are captured every year at the site GMP commodity inputs. The term GMP stands for good manufacturing practices (good manufacturing practice’).

He referred to various national and international regulations, the manufacturer undertake to comply, and among other things relating to the documentation of processes and traceability of the production of used substances. The introduction of the delivery note cockpit is a milestone in the efforts of Boehringer Ingelheim, to make the processes of obtaining consistently electronically until payment (purchase-to-pay\”). An automated invoice processing on the basis of ReadSoft invoices, invoice cockpit and Web cycle has been implemented successfully in 2005. There are no statutory requirements, which details must include the delivery notes. For this reason often essential data is missing questions regarding delivery, what made necessary. In the past, they were always by phone.


Brick Chimneys

However, brick chimneys are disadvantages. They are heavy, cumbersome, and require cleaning, because the rough inner surface of the accumulated soot, to the same brick under the influence of condensate and other adverse factors over time breaks down. Three-layer ceramic chimneys, fire clay refractories have a circular cross section, are more compact than brick, but they have more weight than steel chimneys and time-consuming to assemble. Glass and plastic chimneys designed to lower the temperature of combustion and we have not yet taken root. The most in demand today modular chimney heat resistant acid-resistant steel. Such systems are smoke removal long term and easy to maintain and repair, are not afraid of moisture and corrosion, aggressive external environment, extreme temperatures.

They are relatively inexpensive, quickly assembled from a well-fitting items lighter brick chimneys and do not require a special foundation. Steel chimneys are perfectly combined with a variety of types of stoves, fireplaces, household boilers and furnaces. Can be installed inside the old brick chimneys. Steel chimney is not difficult at any time be dismantled or replaced. Stainless steel chimneys are installed on diesel generators, industrial boilers, working on different kinds of fuel, gas-and turbine units. Modular steel chimneys are divided into two types: single-circuit (single-) and double-walled tubes.

The first type – a stainless steel tube without the outer shell and insulation, its thickness – up to one millimeter in depending on the destination chimney. Usually laid inside the brick chimney systems for improved traction and easier cleaning. Single-flue fireplace is applicable only in heated spaces to connect fireplace to an existing brick chimney. Double-walled chimney is used for both domestic use and in industry. Usually consists of two layers (walls) of stainless steel and insulation between them. Such a system provides rapid heating chimney and good traction, does not allow condensation and prevents the outer wall of the pipe from overheating, and the building – from the fire. This insulated chimney is called is called chimney sandwich. Most of these pipes are used outside of a building or inside the wooden buildings. Chimneys sandwich proved themselves well in unheated areas and outside buildings, baths and saunas. Chimney sandwich – the most demanded today chimney fire. To protect the flues flues from the combustion products of modern boilers, columns and other devices running on gas, increase traction and reduce the formation of condensate, the gas ducts. Flue has a large cross-sectional dimension that can effectively remove large amounts of flue gas in low pressure and temperature. Manufacturers offer flues of different types: horizontal and vertical, and rotary-pass, lift and lower. Flues are made of sheet steel or thermoplastics. Flue to the output of hot gases must be equipped with reliable insulation.


Ukrainian Cuisine

At each traditional cuisine has a great influence home, then there is a place where we take to cook. In Ukraine, as such has long been closed fireplace – “varista shch”, which in the cooking of the country hitherto dominated by such methods as boiling, stewing and baking. It is known that the Cossacks, killing wild game, cooked out of it yushku, not roasted on a spit, that would seem easier and faster. With features cooking courses related to Ukrainian identity of the local dishes. Local lady is still brewed in Kazanka frying pan using a special kind, for the subsequent fire is low pottery – all sorts of Glechik, bowls, cups, Makitra.

In As the national Ukrainian cuisine has developed quite late, only to the XIX century. Before the culinary preferences of Ukrainians hardly differed from those that were characteristic of their neighbors – the Poles and Belarusians. B the national cuisine of Ukrainians You can find much of what other people are rich, not only the neighboring and friendly. Thus, the method of processing foods in hot oil, or, in Ukrainian, smazhennya, Ukrainians, borrowed from the Tatars. From Germany to Ukraine minced meat has passed, and from Hungary – sharp paprika. In the legendary dumplings you can see the similarity with the Turkish dish dyush-Vara. At the same time, “basurmanskie” eggplant Ukrainians did not take long, but eventually settled down and they are.

It has long been a national tradition included the use of pork as a main food raw materials. It can even be considered “national” sign of Ukrainian cuisine. Beef in the food consumed is much less, considering it too tight and lean. In addition, the oxen in Ukraine for centuries and have been working the cattle, and reliable transport, because the knife did not go, and their meat was considered not very clean, not to mention the fact that the taste of the “soft pork” much nicer. It is no coincidence in Lutsk can see the monument to a pig, saved the Ukraine during the Mongol invasion. That was when the Ukrainians began to use the pork, making them the edge was not plundered “basurmanami,” and people could not only survive but evolve into a nation. Today Ukrainians – original people, generous and open-famous, including its cuisine, some dishes which, for example, soup and dumplings, now considered to be international. The site recipes are widely represented Ukrainian cuisine at its best traditions. Here you will find a wide variety of Ukrainian cuisine recipes to your taste.


Elimination

A plan of weight reduction that will allow our body to burn body fat must limit carbohydrates. The known low carbohydrate diets are based primarily on this fact. If the body does not have to burn carbohydrates, the body burns fat, but at the same time exceed in proteins and a diet of foods low in carbohydrates, might be useful to burn fat abdominal-corporal, but in the long term probably could have dangerous effects. Make sure that your diet is not excessively strict, rest assured that your body continues to receive the necessary nutrients with any program of weight loss that limit carbohydrates. Any discrepancy on the question how does your body to burn fat? You must study the role that plays the sport to burn body fat.

As soon as your body is using body fat as an energy source, it has to do sport to burn off that energy increasing exercise. If you want to burn body fat, try sport regularly. Another essential element is adequately relax and reduce stress, it may be feasible to burn body fat. If It will take a diet to eliminate fat is essential to make it healthy. If you have too much stress or do not get enough sleep, not help him at all to burn body fat. As you can see, the body burns fat when you do not have available carbohydrates, these are the main selection of energy in your body.

Fat is the next election. Sport helps burn fats by requiring his body to expend extra energy. Rest properly and controlling stress, will be a good technique therefore body and abdominal fat-burning in the long term.We recommend you to see this on the Elimination of fats, burn body fat etc is an interesting super system for those seeking the natural elimination.


Building an Entertainment Castle

How do you make a party for a friend that is entirely different? What do you do when your significant other turns 40 and you’re tired of just getting a group of friends together to go to their favorite restaurant?

You build a castle and have a medieval evening planned for a group of friends, that’s what!  The first thing you have to do is get into the mental headspace of royalty. Think of yourself as a king or queen.  Imagine yourself having maids and servants. Watch a few period dramas on TV and start getting “in character.”

Second, we have found that since adults tend to go for Medieval themes, which makes a good first party theme idea for your Castle Anorak.  Check out treasure chests, old coins; go to thrift stores and look online; make a stone wall backdrop and even get the kids involved in art decorations.

Third, consider what food you will serve.  Get those really cool goblets for the wine (homemade and not-so-good – even better!).  Make some red swords out of pretzels or dragon fireballs from cereal (it’s all in the packaging!) and get the banquet really going.

Fourth, think about including a mystery theme in the event.  If you’re going to do that you have to prepare well in advance but it’s definitely doable. 

Whatever you do, just remember the more detached from reality it is, the better!  There’s nothing more fun than engaging your loved one and friends in the unexpected!